GIS for the Private Sector

Welcome to ESRI (UK) for the Private Sector

Geography has the power  to make your business  more competitive.

Traditional IT systems work in rows and columns. They analyse figures: dates, times, quantities and rates. This is valuable data, but it’s only a 2D view – and only half of the story.

Add geography to CRM, ERP and BI, and you can unlock a hidden reservoir of intelligence that lies within the data. This is because customers, workforces, assets, resources, vehicles, depots, branches, suppliers... all have a geographical location. Harness and analyse this, and you can optimise marketing plans, sales strategies, service delivery, distribution routes, asset management, workforce locations and much more besides.

This is the power of Geographic Business Intelligence.

With Geographic Business Intelligence as the framework, you can analyse, predict, prevent and manage with greater accuracy and strategic insight than ever before.

Many leading organisations in the USA and the UK are already tapping into this intelligence. Use the navigation bar on the left to discover how your business, too, can harness the power of location.

Figure 1: The Geographic Business Intelligence Value ChainWorkforce ManagementMarketing and SalesAsset ManagementLogisticsRiskEnvironmentGeographic Business Intelligence

What is Geographic Business Intelligence?

Geographic Business Intelligence (GBI) brings the power of location to Business Intelligence.

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ESRI (UK) White Paper

ESRI (UK) White Paper - Geographic Business Intelligence

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